General Agency Company

525 E Broadway St
Mt. Pleasant, MI 48858



Nothing is more comforting to the General Agency Company than safeguarding you and your future. Insurance company located in Central Michigan, we are a fifth-generation, family-owned and operated business expertly serving the personal and commercial needs of individuals, families, businesses and organizations nationwide since 1915.

Our commitment to our employees, customers and business partners is reflected in many ways; our embrace of new, innovative technologies, building a cohesive and professional team and retaining our hometown attitude. While our home base has grown throughout the state over the years, our team will never forget the attitude and philosophy that got us here.

Unlike a direct insurance company who only offers their own proprietary products, our agency is 100% independent of any one company. Many insurance consumers don’t fully understand just how important that really is.

When it comes to something as important as insurance, it’s imperative that you work with an agency who has an in-depth knowledge of multiple insurance products, companies, industries, and guidelines — not just one.

At the end of the day, what separates one agent from another, is their ability to proactively service their policy holders. This includes having knowledge of the insurance industry, products, and different situations that may present themselves to their clients.

The General Agency Company is a proud platinum sponsor of the CMMA. We have been endorsed by the CMMA to provide Property & Casualty services, as well as Claims, and Risk Management Services. The General Agency works closely with the board of directors and enjoys participating and helping plan the CMMA events.

  • Endorsed since December 2016
  • Platinum sponsor
  • Property & Casualty
  • Employee Benefits
  • Risk Management
  • Participates in CMMA Events
  • Engaged in SIGS (Special Interest Groups)


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